Peluso joins Revlon as CEO

Written on: October 11, 2024 by SprayTM

Revlon announced that Michelle Peluso has been appointed CEO, effective Nov. 4, 2024, and will be joining the company’s Board of Directors. Elizabeth (Liz) Smith, who has been serving as interim CEO and Executive Chair of the Board since August 2023, will continue in her role as Executive Chair.

PELUSO

Peluso most recently served as the Chief Customer & Experience Officer at CVS Health, where she oversaw the end-to-end consumer experience across all channels. She has previously held global CMO roles at IBM and Citi, and CEO roles at digital commerce businesses Travelocity and Gilt.

Shared Smith, “With a clear strategic direction set for the company, strong progress on our transformation, a deeply talented leadership team in place and exciting opportunities in front of us, now is the right time for this transition.

“Michelle is a terrific leader and brings significant retail and digital experience to Revlon that will be critical to our future growth and success,” Smith added.

Said Peluso, “I look forward to working with the full Revlon team—as well as our retailer, supplier and distribution partners—to further unlock the growth potential of our brands and meet the moment for the next generation of beauty and wellness lovers.”